New York, NY

About Us

Strategy + Coaching + Execution = Results

Meet Our CEO

LaToya “LJ” Finney is a certified Project Management Professional (PMI PMP) and certified Executive, Career and Life Coach (ICF ACC) with over 20 years of experience on Wall Street and Technology and an avid golfer. Her company IN-18 LLC, helps individuals and companies through leadership development and coaching. She works to help employees, at all levels make the most of their skills for career growth and advancement. LJ has a Bachelor of Science in Information Systems from Long Island University, and a Master of Science in Computer Science from NYU Tandon School of Engineering. She is a member of Alpha Kappa Alpha Sorority, Incorporated and President of the NYC Chapter of the Ladies Professional Golf Association (LPGA) Amateur Golf Association. She was recognized by the Network Journal 40 under 40 and is also the producer and host of TeesMe, A podcast about the intersection of golf, life and business.



Use your soft-skills to advance your career, even on the golf course with IN-18.

At IN-18 we help business professionals uncover their strengths and show them how to use soft-skills and golf to advance their lives and careers. Networking transformed my career and I learned how to be authentic while networking at the golf course. As a former Technology Project Manager and Senior Business Analyst for companies like Goldman Sachs, Barclays and Apollo Global Management, I used networking to get my work done. In golf, relationships are formed on the course and in those moments, opportunities arise. Are you ready to witness how executives, school administrators, and students are transformed by IN-18? From leadership development to curated conversations, we work with you to create a solution to achieve your goals.

Past Engagements

  • LIU RocNation Series: A moderated conversation with Bozoma Saint John, Netflix
  • WOMN: Golf for Career Advancement (
  • LEADistics Life Reinvention Summit hosted by Dr. Kathryn Bingham
  • Guest on Sports Radio Talk show “To Be Honest” WHCR 90.3
  • Creatress Summit: Deals on the Golf Course (
  • The Dream Center Harlem: Effective Communication, Business Finance I and II, Creating an Idea that Works
  • Long Island University: Diversity in Golf
  • Building Your Personal Trifecta hosted by Notedd
  • Felician University Black Careers Panel
  • Race and Ethnic Identities Panel hosted by Rutgers University
  • Tory Sport Flagship Store; Golf, Life & Business
  • HUE Tech Summit Speaker (
  • Preparing to Lead hosted by Adaptive Growth Leadership and Rutgers